www.ed.ac.uk website review
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Most important optimization pointers for www.ed.ac.uk
This is a prioritized list for www.ed.ac.uk of the issues, ordered ascending, and starting with the biggest quick wins for your website. The biggest quick win is the opportunity that requires the least effort to implement compared to the optimization payoff in effect.
Do not use inline style declarations in the html
Allways use the most important h1 heading on your website
Improve the length of the meta description
www.ed.ac.uk is 66% geoptimaliseerd!
SEO Keyword summary for www.ed.ac.uk
Keywords are extracted from the main content of your website and are the primary indicator of the words this page could rank for. By frequenty count we expect your focus keyword to be edinburgh
Focus keyword
Short and long tail
Short Tail Keywords edinburgh university research |
long Tail Keywords (2 words) us university registration number degree search higher education governance social |
long Tail Keywords (3 words) university of edinburgh responsibility and sustainability governance social responsibility equality and diversity access edinburgh widening edinburgh widening participation university governance social |
www.ed.ac.uk On-Page SEO Scan
Descriptive Elements
The <head> element of a www.ed.ac.uk page is used to inform the browser and visitors of the page about the general meta information. The head section of the page is where we place the page title, the definition of the HTML version used, the language of in which the page is written. In the head section we can also include JavaScript and CSS (markup) files for the page.
Page title
Title length
university edinburgh
Meta description
Meta description legth
Meta description SEO
edinburgh extraordinary futures await university one worlds top universities our entrepreneurial crossdisciplinary culture attracts students staff from across globe creating unique experience provide stimulating working learning teaching environment access excellent facilities attract
Content SEO
Number of Words
Spam detected?
Headings
Heading distribution
Heading normalisation
Heading SEO impact
Emphasis (bold and italic)
Emphasis SEO impact
Nu emphasized (bold or italic) words detected !
Images
Number of images
Images dimensions
Image alt descriptions
Images SEO impact
two students wearing red stand front large old wooden doors smiling coloured blocks right night skyline edinburgh medals gold silver bronze white background joud almanie walking out side cop building view college quad book jackets biography shortlist city members local community learning gaelic photo library group taking selfie talking business school caf university affiliations
Mobile SEO www.ed.ac.uk
Mobile rendering
Mobile optimizations
Responsive design detected (mobile css)
No flash detected !
Mobile improvement
Marketing / lead generation for www.ed.ac.uk
Social Media
Facebook shares | Facebook likes | ||
Facebook comments | Tweets | ||
Google +1 |
Conversion form
Search form
Analytics
Online presence
SERP Preview
SERP Title
SERP Link
SERP Description
Domain Level SEO
Domain name
12 characters long
Domain name SEO Impact
Structured data
Publisher Markup
Other Structured data
Website configuration
Correct processing of non-existing pages?
Favicon icon found?
HTML request without WWW redirected correctly?
Robots.txt found?
Sitemap found?
Navigation and internal links
Navigation
Url seperator
Human readable urls
Number of links
Link SEO Impact
myed login
edinburghimpact
accommodation
|
about university governance
gaelic language
terms conditions
privacy cookies
website accessibility
freedom of information publication scheme
|
communications-marketing press and media
|
global.ed.ac.uk regional engagement
global community
|
human-resources work with usjob vacancies
|
information-services libraries and collections
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inspiring-minds the importance of empathy for climate action
|
local city region deal
university facilities in the city
community projects
our work with local schools
|
news latest news
indian biotech alliance to tackle global issues
tool detects early signs of motor neurone disease
study explores inability to form mental images
inspiring course set to empower ukrainian women
love and loss illuminates book prize shortlist
|
opinion conflicts cast shadow over olympic tradition of peace
|
schools-departments social media
|
studying postgraduate discovery day
international applicants
access edinburgh widening participation
|
sustainability modern slavery
|
university-secretary-group complaints procedure
|
visit open days
tours
|
www.ed.ac.uk study with us
edinburgh global
visit
research and innovation
news
about us
alumni and donors
edinburgh local
staff
students
schools departments
browse by subject
events
sport at edinburgh
a university of sanctuary
doctoral college
campus maps and access
social responsibility and sustainability
equality and diversity
university contacts
az our colleges schools and units
data protection
|
Links to external pages
Outloing links
www.gov.uk
SEO Advice for www.ed.ac.uk
In this section we provide pointers on how you can to optimize your web page so it can be found more easily by search engines and how to make it rank higher by optimizing the content of the page itself. For each of the individual criteria the maximum score is 100%. A score below 70% is considered to be indication that the page is not complying with general SEO standards and should be evaluated and/or fixed. Not every factor is weighted the same and some are not as important as others. Relatively unimportant factors like meta keywords are not included in the overall score.
Item | Factor | Pointers | |
---|---|---|---|
PageTitle | 100% | Far too many sites lack a page title. A page title is the first thing that shows in the search results so always use the title element. | |
Title relevance | 100% | A title should reflect the contents of a site. This site has a 100 % match | |
Title Length | 100% | Limit your title to anywhere between 40 and 70 characters. Your title was 58 characters long | |
Meta Description | 100% | A meta description is the second element that shows in the search results so always use the meta description. | |
Meta description length | 50% | The meta description should be between 145 and 160 characters. This meta description is 378 characters long. | |
Meta description relevance | 23% | Meta Description should reflect the contents of a site. This site has a 13 % match | |
Number of internal links | 100% | Linking to internal pages makes pages easier to find for search engines. Try to keep the number of links on your page roughly below 100. There are 70 internal links on this page. | |
Folder structure | 100% | We found a folder structure in the links on your page. A good folder structure makes a site easier to navigate. We found 14 level 1 folders and 26 folders above or in the first level of navigation. | |
Headings | 100% | Headers should reflect the contents of a site. This site has a 44 % match | |
Links | 34% | Link anchors should to some degree reflect the contents of a site. This site has a 17 % match | |
Image alt tags | 25% | Image alt tags should to some degree reflect the contents of a site. This site has a 9 % match | |
Html ratio | 30% | Try to keep the html / text ratio as low as possible. More html means longer loading times. Layout should be handled in a serpate css file | |
Image descriptions | 100% | All images on this page have been described. Great job ! | |
Page errors | 100% | Pages with no errors display significantly faster on most browsers. We detected 0 errors and warnings | |
WordCount | 100% | An ideal page contains between 400 and 600 words.This page contains 450 words | |
Server response time | 100% | A fast server speeds up a website. This server responds 82.82% faster then average | |
Gzip Compression | 100% | This site uses Gzip compression to display faster | |
Keywords in Domainname | 30% | There are no important keywords in your domain name | |
Structured Data | 100% | Structured data makes it easier for search engines to index your website | |
Inline css | 89% | Do not use inline css declarations. Inline css will slow down the rendering of the website. We detected 3 inline style declarations ( <a style="color:green">) with a size of 47 bytes | |
Excessive use of the same words | 100% | There is no indication that there are one or more keywords that are used excessively. | |
Frames or iframes | 20% | The use of (i)frames can lead to problems crawling your page. Wij found 1 frame(s) on your page | |
Flash | 100% | Perfect, we detected no flash objects on your page | |
Css | 30% | We detected too much (6) CSS files on your page. Css files block the loading of a webpage. | |
Javascript | 30% | Wij detected too much (6) blocking JavaScript files. Try to combine or defer the loading of JavaScript files | |
Mobile Website | 100% | Perfect, we found a responsive design for mobile users | |
Most important heading | 20% | We did not detect a h1 heading element on your website. The h1 element is one of the most important elements for seo. Headings are used to create structure on a webpage | |
Normalized headings | 40% | We dit not font a normalized heading structure. A heading 2 (h2) for example should be followed by a heading of an equal level (h2), a child heading (h3) or even a aprent heading (h1). |
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www.ed.ac.uk images and descriptions
13 images found at www.ed.ac.uk Images can improve the user experience for a website by making a pag visually appealing Images can also add extra keyword relevance to a webpage by using alt tags. Images can also slow down a website. If the width and height for a picture is not specified for a browser know in advance how large the image is. A browser must first load the picture and see before it knows how much space should be on the page. Upon reservation In the meantime, the browser can do little but wait. When the height and width for the plate are given in the HTML code, a browser just continues to build for a page while the images load in the background.
https://www.ed.ac.uk/sites/default/files/styles/panel_breakpoints_theme_uoe_mobile_1x/public/thumbnails/image/open_day_extraordinary_device.png?itok=scwux9qo height: 320 width: 720 description: two students wearing red stand in front of large old wooden doors smiling. e in coloured blocks on right |
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https://www.ed.ac.uk/sites/default/files/styles/panel_breakpoints_theme_uoe_mobile_1x/public/thumbnails/image/pg_general_2024.png?itok=s66dakz8 height: 320 width: 720 description: night skyline of edinburgh |
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https://www.ed.ac.uk/sites/default/files/styles/panel_breakpoints_theme_uoe_mobile_1x/public/thumbnails/image/gettyimages-1182657523-900x400.png?itok=pwy8ey2u height: 320 width: 720 description: 3 medals of gold, silver and bronze on a white background |
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https://live-uoe-edweb.pantheonsite.io/sites/default/files/styles/panel_breakpoints_theme_uoe_mobile_1x/public/thumbnails/image/joud-almanie-cop28-backdrop_edweb.png?itok=orj8qpwt height: 320 width: 720 description: joud almanie walking out side cop28 building |
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https://live-uoe-edweb.pantheonsite.io/sites/default/files/styles/panel_breakpoints_theme_uoe_mobile_1x/public/thumbnails/image/cam_about-us-1_old_college_0.jpg?itok=jehmeuje height: 320 width: 720 description: a view of old college quad |
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https://www.ed.ac.uk/sites/default/files/styles/panel_breakpoints_theme_uoe_mobile_1x/public/thumbnails/image/jtb_books_900x400pxl_300dpi.jpg?itok=fvzdiifn height: 320 width: 720 description: book jackets for biography shortlist |
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https://www.ed.ac.uk/sites/default/files/styles/panel_breakpoints_theme_uoe_mobile_1x/public/thumbnails/image/global2017.jpg?itok=rwsgy38_ height: 320 width: 720 description: edinburgh city view |
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https://www.ed.ac.uk/sites/default/files/styles/panel_breakpoints_theme_uoe_mobile_1x/public/thumbnails/image/homepage-edinburgh-local-gaelic-conversation-circle.png?itok=7uk45ufb height: 320 width: 720 description: members of the local community learning gaelic |
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https://www.ed.ac.uk/sites/default/files/styles/panel_breakpoints_theme_uoe_mobile_1x/public/thumbnails/image/studying-postgraduate-facilities-libraries.jpg?itok=bvrzr5jr height: 320 width: 720 description: photo of students in a library |
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https://www.ed.ac.uk/sites/default/files/styles/panel_breakpoints_theme_uoe_mobile_1x/public/thumbnails/image/edinburgh-city-scene.png?itok=5cfoonmi height: 320 width: 720 description: edinburgh city |
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https://www.ed.ac.uk/sites/default/files/styles/panel_breakpoints_theme_uoe_mobile_1x/public/thumbnails/image/s2030-our-values-3_0.jpg?itok=vbqqezao height: 320 width: 720 description: a group of students in old college quad taking a selfie |
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https://www.ed.ac.uk/sites/default/files/styles/panel_breakpoints_theme_uoe_mobile_1x/public/thumbnails/image/studying-postgraduate-why-edinburgh-international.jpg?itok=iwo9jtmx height: 320 width: 720 description: students talking in business school café |
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http://www.ed.ac.uk/sites/all/themes/uoe/assets/footer-affiliations.png height: height attribute not set width: width attribute not set description: university affiliations |
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