www.tfl.gov.uk website review
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Most important optimization pointers for www.tfl.gov.uk
This is a prioritized list for www.tfl.gov.uk of the issues, ordered ascending, and starting with the biggest quick wins for your website. The biggest quick win is the opportunity that requires the least effort to implement compared to the optimization payoff in effect.
Avoid use of redirects
Avoid excessive use of the same words
Improve the link descriptions
www.tfl.gov.uk is 61% geoptimaliseerd!
SEO Keyword summary for www.tfl.gov.uk
Keywords are extracted from the main content of your website and are the primary indicator of the words this page could rank for. By frequenty count we expect your focus keyword to be service
Focus keyword
Short and long tail
Short Tail Keywords service good london |
long Tail Keywords (2 words) good service exceptional delays no exceptional cloud cable view all |
long Tail Keywords (3 words) no exceptional delays please try reloading ifs cloud cable out of date reloading the page updating my favourites cloud cable car |
www.tfl.gov.uk On-Page SEO Scan
Descriptive Elements
The <head> element of a www.tfl.gov.uk page is used to inform the browser and visitors of the page about the general meta information. The head section of the page is where we place the page title, the definition of the HTML version used, the language of in which the page is written. In the head section we can also include JavaScript and CSS (markup) files for the page.
Page title
Title length
keeping london moving transport
Meta description
Meta description legth
Meta description SEO
information all forms transport london including cycle hire routes maps plan journey tickets sales realtime traffic travel updates
Content SEO
Number of Words
Spam detected?
Headings
Heading distribution
Heading normalisation
Heading SEO impact
Emphasis (bold and italic)
Emphasis SEO impact
Images
Number of images
Images dimensions
Image alt descriptions
Images SEO impact
mayor london tfl fares frozen until march off peak greater authority
Mobile SEO www.tfl.gov.uk
Mobile rendering
Mobile optimizations
Responsive design detected (mobile css)
No flash detected !
Mobile improvement
Marketing / lead generation for www.tfl.gov.uk
Social Media
Facebook shares | Facebook likes | ||
Facebook comments | Tweets | ||
Google +1 |
Conversion form
Search form
Analytics
Online presence
SERP Preview
SERP Title
SERP Link
SERP Description
Domain Level SEO
Domain name
14 characters long
Domain name SEO Impact
Structured data
Publisher Markup
Other Structured data
Website configuration
Correct processing of non-existing pages?
Favicon icon found?
HTML request without WWW redirected correctly?
Robots.txt found?
Sitemap found?
Navigation and internal links
Navigation
Url seperator
Human readable urls
Number of links
Link SEO Impact
transportfor london
experience london blog
made by tfl blog
consultations
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cable-car view status
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campaign tfl fares frozen until march 2025find out more about fares
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content.tfl.gov.uk modern slavery statement
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corporate sustainability
about tfl
careers
publications reports
safety security
transparency
data sources
privacy cookies
terms conditions
digital accessibility
|
fares contactless and oyster account
refunds and replacements
oyster card logotop up oyster
|
info-for deliveries in londonadvice on making and receiving deliveries including parking and timing
boroughs communities
bus operators
business advertisers
coach drivers
deliveries in london
investors
media
open data users
schools young people
suppliers contractors
taxi private hire
urban planning construction
|
maps_ maps
tfl go app
|
modes buses
coaches
cycling
dialaride
dlr
driving
elizabeth line
ifs cloud logoifs cloud cable car
london overground
river
taxis minicabs
trams
tube
walking
pay to drive in london
central line trainswhat were doing to manage the ongoing disruption
congestion charge logocongestion charge
santander cycles logosantander cycles
|
national-rail view all statuses
|
river view all statuses
|
status-updates travel tools
major works and eventsfind out about works and events in london which may affect your journey
major works and events
check the best times to travel
|
traffic view all reported incidents
no exceptional delays
no exceptional delays
no exceptional delays
no exceptional delays
no exceptional delays
no exceptional delays
no exceptional delays
no exceptional delays
no exceptional delays
no exceptional delays
no exceptional delays
no exceptional delays
no exceptional delays
no exceptional delays
no exceptional delays
no exceptional delays
no exceptional delays
no exceptional delays
|
travel-information improvements projects
safety
livearrivals
timetables
visiting london
report a crime or incident
social media email updates
|
tube-dlr-overground view all statuses
|
www.tfl.gov.uk fares
help contacts
placeschoose postcodes stations and places for quick journey planning
view all statuses
transport accessibility
maps
|
2022 offers on offpeak fridaysdeals and offers on things to do in london on fridays
|
Links to external pages
Outloing links
www.london.gov.uk
www.london.gov.uk
www.londonandpartners.com
content.met.police.uk
www.london-fire.gov.uk
www.london.gov.uk
SEO Advice for www.tfl.gov.uk
In this section we provide pointers on how you can to optimize your web page so it can be found more easily by search engines and how to make it rank higher by optimizing the content of the page itself. For each of the individual criteria the maximum score is 100%. A score below 70% is considered to be indication that the page is not complying with general SEO standards and should be evaluated and/or fixed. Not every factor is weighted the same and some are not as important as others. Relatively unimportant factors like meta keywords are not included in the overall score.
Item | Factor | Pointers | |
---|---|---|---|
PageTitle | 100% | Far too many sites lack a page title. A page title is the first thing that shows in the search results so always use the title element. | |
Title relevance | 33% | A title should reflect the contents of a site. This site has a 25 % match | |
Title Length | 100% | Limit your title to anywhere between 40 and 70 characters. Your title was 45 characters long | |
Meta Description | 100% | A meta description is the second element that shows in the search results so always use the meta description. | |
Meta description length | 100% | The meta description should be between 145 and 160 characters. This meta description is 152 characters long. | |
Meta description relevance | 50% | Meta Description should reflect the contents of a site. This site has a 28 % match | |
Number of internal links | 85% | Linking to internal pages makes pages easier to find for search engines. Try to keep the number of links on your page roughly below 100. There are 121 internal links on this page. | |
Folder structure | 100% | We found a folder structure in the links on your page. A good folder structure makes a site easier to navigate. We found 14 level 1 folders and 24 folders above or in the first level of navigation. | |
Headings | 76% | Headers should reflect the contents of a site. This site has a 33 % match | |
Links | 18% | Link anchors should to some degree reflect the contents of a site. This site has a 9 % match | |
Image alt tags | 50% | Image alt tags should to some degree reflect the contents of a site. This site has a 18 % match | |
Bold and italic | 100% | Bold and italic tags should reflect the contents of a site to some degree. This site has a 86 % match | |
Html ratio | 30% | Try to keep the html / text ratio as low as possible. More html means longer loading times. Layout should be handled in a serpate css file | |
Image descriptions | 100% | All images on this page have been described. Great job ! | |
Page errors | 100% | Pages with no errors display significantly faster on most browsers. We detected 0 errors and warnings | |
WordCount | 45% | An ideal page contains between 400 and 600 words.This page contains 1245 words | |
Server response time | 100% | A fast server speeds up a website. This server responds 45.78% faster then average | |
Gzip Compression | 100% | This site uses Gzip compression to display faster | |
Keywords in Domainname | 100% | There are important keywords in your domain name | |
Structured Data | 100% | Structured data makes it easier for search engines to index your website | |
Inline css | 57% | Do not use inline css declarations. Inline css will slow down the rendering of the website. We detected 12 inline style declarations ( <a style="color:green">) with a size of 160 bytes | |
Excessive use of the same words | 30% | There is an indication that there are one or more keywords that are used excessively. Rankwise flagged 2 words as spam | |
Redirect detected | 20% | We detected a redirect from this page to another page | |
Frames or iframes | 100% | Perfect, detected not (i)frames on your webpagina | |
Flash | 100% | Perfect, we detected no flash objects on your page | |
Css | 30% | We detected too much (7) CSS files on your page. Css files block the loading of a webpage. | |
Javascript | 30% | Wij detected too much (7) blocking JavaScript files. Try to combine or defer the loading of JavaScript files | |
Mobile Website | 100% | Perfect, we found a responsive design for mobile users | |
Most important heading | 100% | Perfect, we detected a correct use of the most important (h1) heading! | |
Normalized headings | 100% | Perfect, we found a correct use of normalized headings ! |
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www.tfl.gov.uk images and descriptions
5 images found at www.tfl.gov.uk Images can improve the user experience for a website by making a pag visually appealing Images can also add extra keyword relevance to a webpage by using alt tags. Images can also slow down a website. If the width and height for a picture is not specified for a browser know in advance how large the image is. A browser must first load the picture and see before it knows how much space should be on the page. Upon reservation In the meantime, the browser can do little but wait. When the height and width for the plate are given in the HTML code, a browser just continues to build for a page while the images load in the background.
http://www.tfl.gov.uk/cdn/static/images/mol-small.png height: 11 width: 150 description: mayor of london |
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http://www.tfl.gov.uk/cdn/static/cms/images/promos/fares-freeze-home-page_rdax_400x200p.jpg height: height attribute not set width: width attribute not set description: tfl fares frozen until march 2025 |
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http://www.tfl.gov.uk/cdn/static/cms/images/promos/tfl-off-peak-one-sign_rdax_400x200s.jpg height: height attribute not set width: width attribute not set description: off peak |
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http://www.tfl.gov.uk/static/cms/images/mol.png height: height attribute not set width: width attribute not set description: mayor of london |
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http://www.tfl.gov.uk/static/cms/images/gla_logo.png height: height attribute not set width: width attribute not set description: greater london authority |
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